Who We Are
On the surface, BehaviorFlow is a full-featured app built for Applied Behavior Analysis (ABA), but at our core we are a collection of beliefs.
We believe that every student deserves a chance to meet their loftiest goals. We believe that every teacher deserves the support and tools that they need to do their job well. We believe that every family deserves education solutions which offer inclusion and hope.
We seek to deliver on those beliefs by marrying science-backed education with modern-day technology to drastically reduce the time, materials, and effort required to deliver high-quality ABA. We believe that enabling and empowering the teams that support students will lead to more goals met, greater skill acquisition, and improved outcomes.
applied behavior analysis
Our Team
Dan McFadden
Founder
Head of Reinforcement
Ed McFadden
head of technology
Beating computers into submission
Margie McFadden
operations manager
Organizational wizard; spreadsheet virtuoso
Our Advisors
Chrissy Graziano
BCBA
ABA best-practice and classroom implementation
David Liebermann
M. Ed.
Public school best-practice and administrative integration
Shamil Hazim
Salesforce Consultant
Design and implementation of CRM systems
Our hall of fame
Hall of Fame members are people whose contributions have – directly or indirectly – been absolutely essential to our mission. These are the giants upon whose shoulders we are standing.
Greg Macduff
For long-standing excellence in ABA practice, and generosity of spirit and ABA knowledge.
Greg has served the ABA community for over 4 decades, which is arguably Hall of Fame worthy in and of itself. During that time he has educated countless students and helped to mold and instruct the teachers who serve our community. Our founder, Dan, is lucky enough to count himself among the teachers who have benefited from his tutelage. Greg’s lifelong commitment to excellent practice and generous dissemination of ABA makes him a pillar of the community.